The Rebbe MH"M Shlit"a wants us to live Moshiach. Not because we are told so, but because Moshiach has to be our thing. But how do we make ourselves live Moshiach if we don't understand it fully?
The Rebbe tells us in the recent Sichos we heard: "Learn about Moshiach and Geulah!" Thru learning Moshiach and Geulah we will then understand it, internalize it and live it. We will open our eyes and see the world as the Rebbe sees it.